“Dynamic Minds Consulting & Hooters Hotel Casino Team Up For Winning Super Bowl Opening”

March, 2006

Las Vegas, NV – Dynamic Minds Consulting, a leading professional services firm for the hospitality industry, has announced completion of their recent consulting engagement at the newly opened Hooters Hotel & Casino in Las Vegas, Nevada.

Hooters Hotel & Casino’s entry into the gaming segment for the first time in the company’s renowned history provided opportunities for some of gaming’s most experienced vendors.  Dynamic Minds Consulting’s vast experience in opening casinos was utilized for management of the Point of Sale implementation at Hooters.  Services provided included configuration management, end-user training, best practice documentation, audit reconciliation, live operations support and post live consulting and support.

“With Dynamic Minds Consulting’s experience opening casinos and other properties in the hospitality industry, Hooters Hotel Casino was thrilled to team up for a smashing opening Super Bowl Weekend,” said Kim Tyler, Vice President of Food & Beverage & Retail of Hooters Hotel Casino.  “We were extremely pleased with Dynamic Minds Consulting’s relentless efforts to deliver success during the intense weeks leading up to the opening and throughout the busy opening week.  Needless to say, their expertise and professionalism contributed to an exceedingly flourishing opening.  In addition, Dynamic Minds Consulting’s commitment to work with us past the opening to iron out operational procedures and provide additional training paved the path for our current success.”

Dynamic Minds managed POS implementations and training for all eight revenue centers at Hooters Hotel Casino.  The world famous Hooters Restaurant, Porch Dogs, Dan Marino’s fine dining restaurant, 13 Martini Bar, Pete & Shorty’s Rock Bar, Dam Restaurant,  The Bait Shoppe and Splurge Retail provided unique challenges and operational requirements for Dynamic Minds Consulting.

“The opportunity to work with Hooters Hotel Casino during their first venture into the gaming segment provided Dynamic Minds Consulting the perfect opportunity to do what we do best,” said Mohammad Ashrafi, CEO of Dynamic Minds Consulting.  “As the most experienced consulting firm opening new hotel and gaming properties’ food & beverage operations, we utilized years of experience to ensure precise execution at each phase of the project.  We met every need of the Hooters Hotel Casino team during critical phases of the project, including the significant post implementation period, a time when most other vendors have moved on to the next site.   We value our partnership with Hooters Hotel Casino and look forward to future engagements in their wide ranging portfolio.”

About Dynamic Minds Consulting:

Dynamic Minds Consulting is a professional services firm based in Las Vegas and focused on the hospitality industry with special emphasis on the gaming and hotel segments.  With experience opening nearly 100 new food & beverage establishments, Dynamic Minds Consulting offers a variety of unique services customized for your organization.  For more information, please contact us for a consultation.